Capabilities
When your growth ambitions outpace your current capabilities, you need a partner who understands both where you've been and where you're going. Fraction is a specialized team of expert ecommerce developers and strategists focused on helping ambitious brands break through growth ceilings.
Ecommerce
Scale beyond platform limitations with ecommerce solutions that grow with your ambitions. We design, tune, and migrate platforms to handle your next phase of growth—whether that's smarter strategy, custom capabilities, or high-stakes migrations that unlock new revenue streams.
Ecommerce platform audits & migrations
Technical ecommerce platform management & support
Third-party integrations & API management
Custom middleware development
Ecommerce platform strategy & roadmaps
Websites
Build digital systems that scale with your growth ambitions—from crisp brochure sites to full-stack ecommerce and AI-powered workflows. Whether you're launching from scratch or connecting systems behind the scenes, we create seamless experiences that support your next level of success.
Brochure websites
Ecommerce applications
AI integrations & chatbots
Custom web apps & CMS integrations
Custom middleware & API integrations
Strategy
Navigate from where you are to where you want to be with strategy that unlocks growth potential. Get clarity on your next moves, grounded in real customer insight—not gut instinct—so you can build smarter, move faster, and break through to the next level.
Product strategy & roadmaps
Market research & analysis
Competitive analysis
Customer journey mapping
User research & testing
Digital Marketing
Unlock growth channels your current setup can't access with strategic digital marketing that scales. From search to social, optimization to analytics, every move is measured and designed to break through growth barriers and drive meaningful results.
SEO & content strategy
AI generative engine optimization
Paid search & social media basics
Analytics & reporting
Conversion rate optimization
Email/SMS Marketing
Amplify your customer relationships with communications that grow your business. Whether it's automated touchpoints or long-game engagement, every email and text is designed to resonate, convert, and scale with your growth ambitions.
Transactional communications & automation
Email creative & copywriting
Drip campaign design & development
Customer journey mapping
FAQ
We're growth-focused rather than process-heavy. Our senior team works and embeds directly with you without layers of account management. We focus on ambitious brands that need expert guidance to break through growth ceilings and scale to the next level without enterprise-level overhead.
Ready to get started?
From strategy to execution, we're here to help ambitious teams break through growth ceilings and scale their digital commerce presence. Let's make some magic.